You're not just building a business. You're building a legacy.
Cohorts
Brand Maps Created
Brand Builders Impacted
The 4 Principles That Make Brands Powerful
E
Evocative
Great brands don’t just sell. They stand for something. They connect with people’s values and create movements, sparking emotion and deep loyalty.
P
Precise
Strong brands are confidently narrow. No fluff. No distractions. Every choice, from strategy to story to touchpoint, is purposefully aligned.
I
Insight-Driven
Brand strategy must reflect the real pain points, aspirations, and behavior of your audience. Insight anchors your brand in relevance and growth.
C
Clear
Clarity builds confidence. It aligns teams, simplifies execution, and scales faster. Simplicity is a superpower.
The strongest businesses don’t just sell, they lead. This workshop helps you transform your business into a brand with clarity, consistency, and strategic depth.
Led by internationally acclaimed brand strategist Saurabh Uboweja, you’ll work through proven frameworks like the EPIC Brand Map™, used by 500+ brands across 25+ countries, and leave with the tools and confidence to build a brand-led enterprise.
Who Should Attend
Time
Event
9:00 AM – 9:25 AM
Welcome & Networking
9:25 AM – 11:05 AM
Module 1: Strategic Reset: Brand at the centre of Business
11:05 AM – 11:25 AM
Coffee Break
11:25 AM – 1:25 PM
Module 1 Resumed: Strategic Reset: Brand at the centre of Business
1:25 PM – 2:05 PM
Lunch Break
2:05 PM – 4:45 PM
Module 2: Building Your Strategic Positioning
4:45 PM – 5:00 PM
Certification Ceremony
What You’ll Learn
Epic Brand Institute is the leading authority in strategic management research and training on EPIC Brand Map™, enabling leaders to drive growth with clarity.
Meet Your Instructor
Saurabh Uboweja is a globally recognized brand strategist, TEDx speaker, and award-winning expert with over 18 years of experience. He is the Creator of the EPIC Brand Map™ and Founder of the BOD Group. He has led over 300 brand transformation projects across 25+ countries, redefining how modern organizations build strategic, insight-driven, and scalable brands.
He is the author of the definitive book Building Epic Brands, and a Global Executive Board Member of the World Communication Forum Association. Named among the 50 Most Influential Strategy Leaders and a recipient of the Idea of the Future Award at Davos, his work has shaped brands across industries — from technology to healthcare to education.
Saurabh also serves as visiting faculty at leading institutions including IIM Calcutta and EU Business School, and writes extensively for Business World and The Economic Times on strategic clarity, transformation, and leadership storytelling.
Welcome Kit
Building Epic Brands Handbook
Ready-to-use Templates: EBM Worksheets & Positioning Worksheets
30-60-90 Day Brand Implementation Guide
Brand Insights Toolkit
1-Year Access to the Exclusive EPIC Brand Builders Community
Certificate in Strategic Brand Management (EBM Framework)
Take the Leap. Become a Brand
This isn’t just a workshop. It’s the start of a strategic shift in how your business operates, grows, and builds value. If you’re ready to lead with clarity, join us in New Delhi.